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ComputerTalk for the Pharmacist has been the only technology-specific magazine for the retail and institutional market for 35 years, reporting on the intersection of technology and management in pharmacy.

We help you reach independent pharmacies, key decision makers for computer-based products and services at large drug chains, supermarket chains, and mass merchandisers — as well as mail-order facilities and HMO pharmacists. Our technology reporting is well regarded and the perfect place for your message on the products and services to increase efficiency and profitability in the pharmacy.

We publish our print edition six times a year, with an additional issue focused on the Health-Systems Pharmacy. This is controlled circulation to approximately 32,300.

Each issue includes industry and people news, feature stories, a cover story, conference coverage, and columns.

Our Annual Buyers Guide presents full page profiles of a range of technology products and services critical to pharmacists in their efforts to manage clinical and business activities as efficiently and effectively as possible. This issue also features quick reference tables and is the source for an online database featured at

We maintain a digital presence cutting across the Web, with social media, and email newsletters. Our Website is generating over 5,000 visits a week from our target audience and we maintain a curated email list with over 8,000 recipients.

Rate Sheet for Print Placements and Buyers Guide Profiles

ComputerTalk Rate Sheet 2015 ComputerTalk Rate Sheet 2015 (554 KB)

Information On Digital and Web Advertising Options


Vendor Feeds

2015 Editorial Calendar

ComputerTalk Editorial Calendar 2015 ComputerTalk Editorial Calendar 2015 (536 KB)

January/February 2015

Cover Story: Claims Management and Revenue Protection

Advertising closing date: Dec. 1, 2014 • Ad and editorial materials due: Jan. 5, 2014

March/April 2015

Annual Retail Pharmacy Buyers Guide Featuring Company Profiles

Vendors provide content for full-page profile pages; complete a questionnaire for tables included.

Profile and advertising closing date: Jan. 5 • Profile and advertising materials due: Feb. 6

Questionnaires due: Feb. 6

May/June 2015

Cover Story: Pharmacy Performance Measurements and Star Ratings*

Advertising closing date: March 6 • Ad and editorial materials due: April 3

Annual Buyers Guide for Health-System Pharmacists 2015

Featuring company profiles offering products and services to inpatient and outpatient pharmacists.

Vendors provide profile content; complete a questionnaire for tables included.

Profile and advertising closing date: May 1

Profile and advertising materials due: June 5 • Questionnaires due: June 5

July/August 2015

Cover Story: Annual Chain Market Report

Cover story based on the results of our exclusive survey of chain IT and pharmacy directors.

Advertising closing date: May 4 • Ad and editorial materials due: June 3

September/October 2015

Cover Story: Current Trends in Long-term Care*

Advertising closing date: July 3 • Ad and editorial materials due: August 3

November/December 2015

Cover Story: The Outlook for 2016

Vendors and pharmacists tell us about their outlook for 2016.

Advertising closing date: September 4 • Ad and editorial materials due: October 2

All issues, except the Buyers Guide, include Industry Watch and PeopleTalk, and we encourage you to send us press releases on new products, milestones, and announcements of new hires and promotions for these sections of the magazine. We also welcome ideas for feature stories that run in each issue.

For more information about a specific issue, contact Maggie Lockwood, director of production,; or Will Lockwood, senior editor,

*These cover story topics are tentative and may change in response to market developments.