Varolii Corporation in Seattle has introduced an on-demand patient notification service to improve prescription medication adherence.

The Varolii Adherence Outreach service was developed with personalization, authentication and clarity in mind. Patients respond to relevant, accurate information targeted directly to them. The service incorporates patient authentication to ensure privacy and predictive analytics to identify the most appropriate patients as well as the best timing, delivery, and message for each one. According to Dr. Michel Ross, VP of healthcare at Varolii, digitally recorded real voices pronounce complex pharmaceutical names with crystal clarity, so even hard-of-hearing patients can understand the message and respond.