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Why ComputerTalk?

The Intersection of Technology and Management

  • Technology Focus
    Our print and digital platforms showcase technology as the solution for the clinical, operational, marketing, and financial management of the pharmacy.
  • Thought Leadership
    Gain exposure through editorial, sponsored content, email marketing, case studies, and conference coverage.
  • Trusted Source
    For 42 years ComputerTalk has served as a trusted source on products and services that can trigger a buy decision. ComputerTalk reinforces your current users’ “buy decision” and influences new customers to learn more.

“The content covers what matters most to today’s pharmacists, showcasing timely and forward-thinking topics. That draws in a certain kind of readership, and our number one target audience — pharmacy decision makers.”

“I ask pharmacy owners regularly what they read. This magazine almost always comes up.”

Potential Topics for 2022 Editorial...

Here are some areas where we see a lot of potential for the coming year. Let us know which you think are the top priority!

Business Focused Features

  1. Cash Flow Management
  2. Marketing your Pharmacy
  3. Loyalty Program
  4. Inventory Management and Forecasting
  5. Productivity with Robotics
  6. Data analytics: What Data Does for Your Decision Making
  7. Services that Diversify Revenue Streams
  8. DQSA/DSCSA
  9. PSAOs
  10. Central Fill Pharmacy
  11. USP 800/Hazardous Drugs
  12. Pharmacy Consolidation

Clinical Management

  1. Med Sync
  2. Immunization Programs
  3. Compounding
  4. Communications/eCare Plans
  5. Transition of Care
  6. Adding CBD to the Front-End
  7. Providing Care: Point-of-Care Testing and Pharmacogenomics
  8. Prior Authorizations
  9. Telemedicine
  10. Text Messaging in Pharmacy
  11. The Buzz Around AI


Are we missing a topic that's top of mind for you? Let us know...

Content Matters

  • Features, Industry News, White Papers
    White papers, guest authored articles, user group coverage, press releases, and more.
  • Interviews and Features*
    The Back Page: Full-page in print (subject matter expert or executive interview or white paper) with a jump to the web for content beyond one page.
  • Pharmacy/Forward: Features an interview and photos with a forward-thinking customer.
  • Digital Marketing*
    Guest Blog Posts, Industry News, Video, and Audio: Pick the format and we'll help you create dynamic digital content the brings your message to our readers.

*Sponsored content

Marketing Insights

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Reach

• 6 times a year for retail
• Annually to health-system pharmacies
• Weekly eNewsletter
• 22,000+ circulation
• 5,000 digital subscriptions

* Those individuals with responsibility for pharmacy operations and IT decisions.
*Approximately 45% of the circulation includes those pharmacies servicing long-term care and assisted-living facilities.

Demographics

• Closed door/specialty: 300+
• Mail order: 500+
• Independents: 23,000
• Small/family owned chains: 7,500
• Large chain headquarters: 2,500*


Be Part Of The ComputerTalk Ecosystem And Make Your Presence Felt

Educate pharmacists about how your products and services can improve their operations and increase the level of care for patients.


Explain through custom content and illustrate through advertising.


Increase ROI with mixed media presence in ComputerTalk for the Pharmacist, at computertalk.com, and in social, video, audio, or email channels.


Increase digital impressions and top-of-funnel awareness through focused content supported with social media marketing and SEO.


Learn More About What We Do

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Choose A Package That's Right For You

2022 Gold Package

$27,980

(Price is net to ComputerTalk, invoiced after each insertion with 30 day payment terms.)

$23,980

(Price is net to ComputerTalk, invoiced after each insertion with 30 day payment terms.)

$17,320

(Price is net to ComputerTalk, invoiced after each insertion with 30 day payment terms.)